Friday, March 3, 2017


The first step when considering SELLING YOUR HOME is to find out your home's worth. 

There's no way for  automated reports from online websites like Zillow to see your home in person, no way to evaluate the improvements you've made nor factor in other subtle selling points that add value to your home.

Those online tools are not only inaccurate, if solely relied on, they can greatly hurt how you market and position your home once it goes on the market. 

If you price your home too high, your property will no doubt linger on the market and, usually, wind up selling for a lot less.  If you price too low, you could be leaving money on the table that belongs in your pocket.

If you're thinking about selling your home, please call me for a FREE HOME VALUE EVALUATION.  We can review your home's true current market value as well as review the strongest marketing and pricing strategy to sell your home for the highest price, in the shortest period of time. 

Contact:  Elaine Mallon, 310-721-7121

Sunday, January 8, 2017

2017 REALTOR.COM HOUSING FORECAST -- Los Angeles Is HOT, Ranks #2 Among Top 100 U.S. Metros

The West IS Best!

Despite a more moderate housing market forecasted overall for 2017, strong local economies and population growth are expected to continue to fuel the nation’s hottest markets, where Los Angeles ranks #2 among the 100 largest metros in the US in terms of price and sales, per the 2017 Housing Forecast.

"These top 10 markets are forecast to see average price gains of 5.8 percent and sales growth of 6.3 percent, exceeding next year’s anticipated national growth of 3.9 percent and 1.9 percent, respectively. But when compared to last year, prices in eight of the top 10 markets are expected to decelerate with only Los Angeles and Tucson, Ariz. showing stronger growth than last year."

Also expected for us locally in the PV / South Bay area:  Millennials and Baby Boomers will drive the market; Limited inventory will continue; Western metros will continue to dominate in terms of price and sales; Interest rate jump(s) could potentially price some buyers out of the market.

For full article, go to: